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Save 15-30 Hours Weekly Through the Right SEO Partner
Plus: Why we think you should read “Virtual Freedom,” by Chris Ducker
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Top of the Post 📥
Hello, there!
It’s been an action-packed week 🙌
Podcast: Patrick Snyder on Starting a Business From Scratch
Success story: Andrea Campos’ AI App ‘Yana’ Makes Waves
Biz Hack: Landing the Right SEO Partner
Biz Essentials: Virtual Freedom-Entrepreneurship Is No “One-Man Show”
But first, a tour of the headlines…
Weekly catchups
News | Industry Insights | Trends
Ex-Millennium Trader Diego Megia kicks off his new hedge fund with $5 billion and closes it to new money on day one, becoming one of the largest startups in recent years. As much as $3 billion of his Taula Capital Management capital was raised from Millennium and the rest from investors.
Nvidia — the undisputed winner of the past year's AI stock boom — passed Apple to become the second-most valuable public company as of Wednesday's market close. The chipmaker's market cap passed $3 trillion for the first time, putting the company a hair above Apple and behind only Microsoft. Its stock, which has jumped more than 147% for the year, is the strongest force lifting the S&P 500.
🛍️ 49%
The percentage of Gen Alpha parents who learn about new products or brands from their child, according to the latest consumer survey conducted by DKC’s analytics group. Moreover, 49% of these parents’ purchasing decisions were influenced by their child’s opinion. The survey included responses from 1,000 American adult parents of Gen-Alpha aged 8 to 13.
Podcast🎙️ Dive into the world of non-traditional entrepreneurship with Patrick Snyder. This week, we explore the transformative power of education and mentorship in empowering aspiring entrepreneurs. Patrick shares his journey, from overcoming obstacles to unlocking limitless potential, and offers invaluable insights for those looking to break into the business world.
Uncharted horizons
Personal Development | Success Story
Andrea Campos
She Suffered From Depression. Now Her Well-Being App Has 15 MM Users
Andrea Campos says she’s no mental health professional but is busy helping fight the epidemic of loneliness through her AI well-being app Yana (You Are Not Alone). The app provides users with emotional companionship in Spanish. Andrea recently launched its English-language version.
Campos struggled with depression for years before launching the application way back in 2017. “We designed and guard railed our chatbot’s responses with decision trees,” [concept in machine learning] she tells Rest Of World, Latin America
There are many AI companions in English but most aren’t designed for emotional companionship. We’re also focused on businesses
Crossing Hurdles
In 2022, when generative AI took the globe by storm, Campos believed it was far ready for mental health support. But her entrepreneurial instincts kicked in. Campos realised that if her app didn’t integrate the future technology, it would lag. Having started a venture five years earlier from the advent of AI, Andrea knew she had a vantage point. “We had gathered over two billion data points that have been invaluable for our app’s fine-tuning,” Andrea said. “It’s crucial to have a model tailored to the specific needs of a product,” she attests.
On Choosing a Crowded Market
With Yana’s entry into the US, the stakes are high with scrutiny and competition for new AI entrants. “There are many AI companions in English but most aren’t designed for emotional companionship. We’re also focused on businesses,” Andrea says confidently. “We believe it’s time to offer English-speaking users the same supportive tools that have helped millions in Latin America,” she said.
Biz Essentials
Hand-picked resources to keep you inspired
Biz hacks
Strategies | Tools | Marketing Tips
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Save 15-30 Hours Weekly Through the Right SEO Partner
Having an ill-defined SEO strategy is like wandering in a pitch-dark forest, without clear sight of what is ahead. Numerous SEO strategists will claim they can show you the way. You trust them only to find out your ranking has dipped further. This week, we'll equip you to find the RIGHT SEO partner for your business.
🎯 Define Your Goals
What do you want to achieve?
Brand Awareness?
More Website Visitors?
Increased Sales?
🤝 Align Your Strategy
Match your goals with the right approach:
Higher Keyword Rankings? Research & Content Creation is key! ✍️
Local Search Domination? ️ Optimize for local keywords & gather positive reviews!
Boost Conversions? Website optimization & user behaviour analysis for the win 🏆
✅ Finding the Perfect SEO Partner
Finally, with your goals defined, you can zero in on an SEO agency. What are some green flags & red flags?
GREEN FLAGS | RED FLAGS |
🟢 Proven track record | 🔴 ‘Guaranteed’ rankings |
🟢 A diverse team of specialists | 🔴 Quantity over quality backlinks |
🟢 Reputation backed by client temstinominals | 🔴 Ultra-low pricing |
🟢 Awards | 🔴 No portfolio or client testimonials |
📊 Understanding SEO Metrics
This will help you determine an SEO service’s worth in the long run. Pressed for time?
10 minutes a day: Familiarize yourself with key SEO metrics using free SEO tools like Google Search Console or Ahrefs Webmaster Tools.
20 minutes a day (once a week): Dive deeper into specific metrics like organic traffic, keyword rankings, and website conversion rates using these tools.
[RESOURCE] Guide to conducting an SEO Audit within a few hours
Get value stock insights free.
PayPal, Disney, and Nike recently dropped 50-80%. Are they undervalued? Can they recover? Read Value Investor Daily to find out. We read hundreds of value stock ideas daily and send you the best.
Don’t miss it!
Networking | Business Development | Entrepreneurship
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